Be You. Be Seen. Be Successful.

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Selling Without Persuasion

Section 2 - Your Award-Winning Role

Here are all 12 Roles. Explore some of the rich accents and shades of your personality that have been hiding underground until now. You are completely and utterly unique. It's time to own that. This will make it easier.

Introduction to the Roles

Introduction to the Roles

The Role that was chosen for you is just the starting point. Check out the others and see if they might feel like a better fit.

The Artist

The Artist

In this system, Artists have an honored place at the table. Many business owners approach their businesses like artists. How about you?

The Boss

The Boss

If you take your business seriously enough to make it the almost center of your world, you just might be the Boss. Check it out!

The Coach

The Coach

When your main goal is getting results for a client or customer, above all else, then you might be the Coach. Check out this multi-faceted Role.

The Counselor

The Counselor

What a great Role this is. Supportive, compassionate, patient. Think you have what it takes? Find out!

The Doctor

The Doctor

A study in contrasts, the Doctor is a fascinating character. Full of compassion and yet compelled to hide it, he finds ways to connect that are different than most people. Are you a Doctor? Find out now!

The Evangelist

The Evangelist

Not just for religion anymore, we find them mostly in business now. Let's face it, it's fun to be bought into something you really believe in. See how this Role works.

The Fighter

The Fighter

On a mission? Fiercely protective of your clients? You may want to look into this one.

The Reporter

The Reporter

Love being the first to notice and report on important changes in the world? This might be you.

The Friend

The Friend

This is a great Role for revealing all the shades of your personality. And a whole lot more...

The Teacher

The Teacher

The Teacher stands in the gap between pain and pleasure, and then creates a bridge from one to the other. It's something to aspire to. Is it you?

The Sovereign

The Sovereign

This is a more unusual Role, but for some it's not only a Role; it's a way of life. If you're the Sovereign, you probably already know it.

The Sherpa

The Sherpa

For some people, the idea of helping is their heaven. But there's more to this Role than meets the eye.

The Role Video Assignment

The Role Video Assignment

This is a big one. The culmination of a number of areas in which you've been working!

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